About

After 20 years of research and development, Molekule, in partnership with the Environmental Protection Agency, introduced the world's first molecular air purifier.  Instead of trapping pollutants, Molekule breaks down the molecular structure of airborne chemicals and allergens reintroducing them as harmless elements meant to be in the air.


Brief

Molekule asked me to help manifest their new brand through a range of digital and print properties in preparation for their pre-order launch campaign. 

SF agency, Character, developed a beautiful brand identity and it was my task to create visual designs that reflected the intention and level of craft in their work. 


RESULTS

1,500

Pre-Order Units

Sold Out

 in 10 days


Deliverables


Creative Director: Peter Riering-Czekalla
Designer: Patrick Alfred